Gumball 3000 recently collaborated with Urbanball, a street football freestyle brand part of EX Sports, at Burj Park in Dubai to host their Urbanball Fightball GCC (Gulf Cooperation Council) Qualifier Finals. Urbanball is headed up and hosted by World Champion Football Freestyler, Séan Garnier, who boasts over 20 million on social media.

‘Fightball’ is a 1-vs-1 match involving 2 players & 1 goalie. It is often referred to as the UFC of football. Players earn points through scoring and implementing spectacular skills including nutmegs. The games are very intense and a lot of stamina and strength is required due to the physicality.

In what proved to be a thrilling final, it was Qatar’s Mohamed Hatim who would eventually come out on top after he got the better of Saudi Arabia’s Zaid Sharif. Hatim progressed onto the World Finals where they fought against winners from other continents. Whilst Hatim rightly took the glory as he earned his place as the GCC Fightball King 2022, all of the finalists have had their NFTs minted and become in-game players in the upcoming play-and-earn Urbanball street football game.

Other special guests included 'adrenaline junkie' Sheikh Nasser Al Neyadiand and Gumballer Yung Filly, who both competed against Séan Garnier in front of thousands of admiring fans.

Urbanball is centred around youth in the community, regularly staging fun and engaging recreational freestyle events in Low Income Communities (LICs), providing opportunities for the youth to compete at global competitions such as the GCC Qualifiers held at Burj Park during the start of Gumball 3000 'The Middle East'.

In line with the shared vision of the Gumball 3000 Foundation and Urbanball - to leave a lasting impact on the regions they visit, the bespoke pitch builds used for events will be donated to communities for the youth to enjoy.